In previous Youtubers Life games, subscribers were basically just a number — a kind of score that could only go up. To make them feel more alive, we added some mechanics in each installment. Today, we want to tell you how this system has evolved and how we’ve reimagined it in Youtubers Life 3 - Stream Together!.
💬 Subscriber Morale
In Youtubers Life OMG, your subscribers’ morale was represented by three bars tied to your activity on different social networks. This forced you to stay active on all of them — including attending events — if you wanted to keep morale high. When morale dropped, your videos’ performance was negatively affected.
In Youtubers Life 2, the system worked in a similar way: your public actions as a creator caused subscriber morale to rise or fall, directly influencing your video results.
In the Early Access version of Youtubers Life 3, we followed a similar logic. Subscriber morale still depended on your actions and affected your final views. However, in this third installment, the system became too demanding, as it forced players to actively participate in all three main gameplay branches.
Unlike previous titles, YL3 features three independent content creation branches. In theory, each one allows you to progress on its own. But the subscriber morale system broke that balance — it forced you to play across all branches, even if that wasn’t your style. This was especially problematic for the streaming branch, which focuses on a slower, more strategic competitive online game — not everyone’s cup of tea, especially for players who preferred a more “private” experience.
🎯 Changes in the Final Version
For the final version, we’ve removed the morale thermometer from the HUD. It will now only be connected to the NewTube platform, while Instalife and Glitch will no longer have that indicator. This means you won’t need to take photos or join online games to progress properly.
We’ve also added a new way to represent your followers’ profile:
📊 Brand distribution:
You’ll be able to see how many followers you have linked to each brand in the game. Depending on the games you publish, you’ll attract fans of those brands. Becoming a “trusted creator” for one brand won’t stop you from making videos for others, but you’ll need to be careful:
- If you make a video for a rival brand, your loyal fans might get angry 😠
- If you stick to their favorite brand, they’ll be happy 😄
This system is combined with the new brand and contracts system (which we’ll talk about later) and will force you to maintain a delicate balance between your sponsorships and your community’s loyalty.
📉 Losing Subscribers
Another major new feature in Youtubers Life 3 is that you can now lose subscribers significantly for different reasons.
For example:
- If your followers for a brand reach their maximum anger level, a percentage will unfollow you.
- The severity will depend on your karma: players with good karma will lose fewer subscribers than those with bad karma.
There will also be temporary modifiers that affect subscriber loss for a period of time. The most notable is natural follower decay — a gradual loss that happens over time, shown in the HUD while it’s active.
⚠️ Disasters
As your game progresses, disasters can occur — unexpected situations that will test your recovery skills. These events will temporarily affect your progress and set you back a little… but you’ll come out of each crisis stronger 💪.
🧩 Conclusion
These are some of the most important changes we’re implementing to improve subscriber behavior. We believe they add an extra layer of realism and strategy, making your relationship with the community feel more dynamic and alive.
As always, we’ll be paying close attention to your feedback 💬 to fine-tune the game’s direction and make sure the final experience is the best it can be.
Thank you for following us, and see you in the next devlog! 🙌